Barco expands portfolio of mid-range LED solutions
Kortrijk, Belgium, 17 March 2010 – Barco announces it has acquired the products, intellectual property (IP) rights and know-how of Element Labs, an LED video systems expert based in Santa Clara, California. With a focus on mid-end market requirements in rental, staging and fixed installations, the Element Labs products complement Barco's existing high-end product range.
“This expands Barco's portfolio for the mid-range markets,” Eric Van Zele, Barco's President and CEO, comments. “Element Labs' products in these markets have proven their worth on many occasions and perfectly complement Barco's more high-end oriented market portfolio.”
Paul Matthijs, VP of Barco's Video & Lighting Solutions business, continues: “Element Labs' products have added a spectacular dimension to numerous concerts, events, corporate headquarters and flagship stores around the world. This transaction will help to accelerate the turnaround which is under way in our Video & Lighting activities, by enabling Barco to address a wider segment of the market, and further leveraging Barco's existing sales, marketing, and service capabilities.”